
When you're a freelance writer, you have to constantly search for more markets, better paying markets and markets that offer you more and better exposure. Knowing how to conduct a thorough market search is key to a freelancer's survival. Here are a few tips I've picked up from my own experiences and from other writers.
Why not mix it up?
Writers, especially beginners, write their words then look for the perfect spot for them. That works, but don’t forget to reverse the flow. Looking for a magazine where you would like to publish can open your mind to hoards of ideas and you never know when an editor might be waiting for you to come along. So when you find a magazine you like, drop an introductory email to the editor. If you have a story idea, include it briefly - one or two sentences - but if you don't, give a short list of appropriate credits. The editor could have a story waiting for a writer, but if he doesn't, you've opened a door for future queries and potential sales.
You read it, but can you write for it?
Never neglect your own favorite magazines when you're doing a market search. You already know who the target audience is. You know the tone and style and you know what's been covered before. A perfect match, don't you think? Of course, you can't convince an editor that you're right for his magazine just because you subscribe, but it will help to mention it along with your stellar bylines and sample clippings. He'll see the benefit in hiring a writer completely familiar with his readers.How do you find guidelines online?
You should always go to a magazine's website directly to find the most up to date guidelines. Sometimes the editors spell out current needs or post an editorial calendar. So even if you use a directory like WritersMarket.com to find your list of magazines and a write up for each title, remember most directories update once a year, maybe twice and rarely quarterly. They can't afford to do it more often so your best bet for current information is on the magazine's own website.
Some magazines will make your life easy and put a button or a menu item saying "guidelines" or "submissions" on the front page. Others want you to prove you really want them and hide the guidelines somewhere in the depths of the web. If there is no front-page button or menu item, look for the FAQ page. The link to the FAQ page is usually on the front page or connected to the "Customer Service" page. I have found links on the "About Us" page. Often the "How do I write for (blank) magazine?" is listed with the answer either being the guidelines or having a link to the guidelines page. Another place to check is the "Contact Us" page. If you don't find full guidelines there, the magazine will often say something like "For submissions, contact…" and list an editor's email address.Finally if you've checked all those pages and found nothing, see if there's a "site map" link on the front page. The link is either at the very top or at the very bottom of the page. Often magazines that are part of a publishing firm that publishes multiple titles will have one set of guidelines for all the magazines on its corporate website. The site map will show you how to access the corporate site and even where the guidelines page is on that site.
Many of the websites for the following travel-related magazines made me "prove" that I wanted their guidelines, but better me than you, right? Click the titles to go to the magazines' guidelines pages.
Adirondack Life - query only with clippings, break in point for new writers is the departments (1200-2500 words).
Alaska Magazine - e-queries preferred with detailed story ideas, all stories must be connected to Alaska and there are many topics and departments seeking content.
Backpacker Magazine - prefers e-queries with attachments or web links, lists different editors and emails for different departments, departments (100-1200 words) are a good break in point for new writers.Internationally Living - seeks content for both website and magazine, focus is on living abroad at least part-time, seeks "postcards" for site, magazine seeks features 1500-2500 words, e-submissions preferred.
Lake Country Journal - seriously prefers e-queries and submissions, "we will work with 'hard copy' but will deduct re-typing costs from the contributor's payment," seeks a variety of articles but must be tied to the lake country region of the Midwest.
National Parks Magazine - query by mail with an SASE, seeks stories about threats to parks and wildlife, new trends in park use and others related to the national park system.
Northwest Regional Magazines - includes Oregon Coast and Northwest Travel, query by mail or email, new writers include clippings, no more than three story ideas at a time.
Transitions Abroad - seeks articles for its new webzine, including "the working traveler," study abroad, student travel, long term travel and budget travel, check out the site and guidelines for an extensive "do and don't list."
Travel + Leisure Magazine - query only by mail or through online form with no more than three story ideas at once.
Western RV News - an RV newspaper, lead time 9-12 months, query first through form online ONLY, currently seeking shorts (300 words or less) on RV events, destinations or "finds right off the freeway on their way to where they are going."

Remember: the deadline for "How did 9/11 affect your writing?" is Monday, August 25. See full guidelines here.














































